Case Studies: Meetings & Events

McKesson

National Sales Meeting

To capture the meeting's "Beyond Boundaries" theme, we engaged 2,300 McKesson employees with a 360 degree stage design, scalable rock walls (complete with mountain climbers) and a perimeter of "floating" video screens.

Princess Zulu of Zambia, an HIV/AIDS advocate for World Vision, engaged the audience with a discussion on the severity of medical issues around the world. In response to her talk, McKesson employees assembled 6,000 health kits on-site to be airlifted to needy villages in Botswana.

A true highlight of the meeting came from guest speaker, and blind mountain climber, Erik Weihenmayer, who put a powerful stamp on the theme by sharing his inspirational story of successfully reaching Mt. Everest's summit.

Next case study || back || Meetings & Events